As our team was surfing through some blogrolls trying to dig deep in the social media realm we came across Gary Vaynerchuk. Gary Vaynerchuk is a entrepreneur, motivational speaker and wine enthusiast. He currently runs WineLibraryTV.com and GaryVaynerchuk.com. Gary Vaynerchuk is hands down one of the most intriguing motivational speaker we have come across thus far. Today we are going to explain why Gary Vaynerchuk is spreading his words, his thoughts and ideas far better then anyone else out there.
- He has multiple social media profiles. It’s the law of numbers. (Twitter, Facebook, Corkd, Linked In, Youtube, and Myspace)
- He is completely transparent - He shows his personality, expresses emotions, shows his thought process, and has no boundaries with language
- He capitalizes on word of mouth and turns casual encounters into a lasting impression. If you met him, saw his video, etc. you will remember him. This is a gift that some people have. When one is honest and passionate you will see and remember the person.
- He is ambitious - We went through every video of his (every one) and noticed he is not complacent. He is a ‘hustler’
- He puts business before personal fame and fortune. Ethical and a good business practice. One who is not motivated by greed. Ya, we all want to make money but he believes in re-investing in the people around him.
The list can go on and on. We wanted to tell our audience one main point about Gary and how we think he is so successful. Using the language that he does, he’s excited you can see he’s in the zone it is not a front it’s pysch 101. He is capitvating his audience - bringing them into the real him. He talks about the Jets, does Q&A with his followers, he’s engaging. That is what Social Media and Web 2.0 is really about. Yes, it is a time consuming process - just ask Gary. But it brings brand equity, brand management, reputation management and CRM to the forefront.
We strongly encourage you to visit Gary’s website (GaryVaynerchuk.com and WineLibraryTV.com).




